Formula One

Movement should do something for the idea. We create product animation, motion graphics and cinematic CGI sequences with camera, timing and finish developed together.

Find the shape of the film

The treatment, shot list and style frames establish the visual direction. An animatic or early animation pass then tests pace and camera movement before the final render. Reviewing those decisions separately makes feedback more useful.

Build only the complexity the shot needs

Some motion is directly animated. Cloth, liquids, particles or procedural effects may call for simulation, where behaviour and repeatability become part of the production plan. Our simulation guide explains the trade-offs.

See the work

AEON combines product films and idents for a systems concept. Cyber Bike brings together concept vehicle design, stills and a preview edit. For a wider range of moving images, explore Cinematics.

Think beyond the master film

Agree film lengths, aspect ratios, clean versions, typography, sound and localisation before production. Music, third-party assets and usage rights need to be considered in the scope; they should never be assumed.

How are approvals handled?

We agree review stages around the project: direction, animation, look and final output. See what to approve before final rendering.

Talk to us about an animation brief.